Welcome back. In this video, we're going to talk about how to run your campaigns. So when you run your campaign for a day or two, you're going to figure out pretty quickly, which campaigns are getting a lot of impressions, which campaigns are getting a lot of conversions people are actually buying, which aren't. Okay. So you may end up getting some campaigns that don't get a lot of impressions. And we talked about this, if you end up in a bidding war, then certainly just go to another network, if it's not working out for you, but let's say you are getting the impressions, but you're not getting the conversions will be better.

Those are the ads, you're going to kick to the side. And then you're going to start just focusing on the ones that are converting. Then you're going to take those profitable domains and put them in espionage.com. Again, one at a time to find even more keywords to target. Okay, once you do this, you're gonna have a nice new list of profitable keywords, you can start targeting. And then once you have your new keyword list, you can target those keywords or you can put them into a URL scraper And find even more domains that rank highly in the search engines, which you also use with your pop up ads.

Okay, so it's pretty simple process, you basically just find a winner. And then you repeat the process that we've already gone through when it comes to finding URLs and keywords, but now you've got even better URLs and keywords to target. And then instead of using ice espionage, you could also just go to Google and type in related colon, your website to find out other URLs to target with your campaigns. Okay, so this is another great way to basically take something free, which is Google search engine, take the profitable website, put it in there, that's gonna give you even more related websites that you can target. Okay, so it's all about having those first few winners, and then going and using those to leverage sites like espionage and Google to find even more profitable websites and profitable keywords. Just keep in mind that your return on investment is the most important metric.

Okay? So it may sound like simple advice but money and must exceed money out. Okay? So incredibly important. If you do have an ad that's ending up starting to cost you money, you know, don't keep putting money into that ad hoping things will change, okay? You want to quickly get rid of those, and you want to start scaling up as soon as possible.

So run as many tests as you can. That's why I recommended earlier going, you know, targeting the bigger sites targeting the smaller sites. And then once you have a couple winners, you'll be surprised at how fast and how exponential the process is once you're taking those winner keywords and URLs, putting those in and then targeting those instead of just having to kind of scratch your head and wonder what you should be targeting. Okay, so in the next video, we're going to talk about how to actually tweak your campaigns and test and scale up so see you in the next video.