Introducing The Recurring Revenue Funnel

Marketing Psychology Masterclass Marketing Psychology Webinar Highlights - Funnels, Offers, And Traffic
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Transcript

Alright, let's talk about the second funnel. This is what I called the recurring revenue funnel because it's great for selling continuity products, meaning users pay monthly or yearly to get access. Okay? So you send visitors to a squeeze page, here is the squeeze page. But the ethical bribe Here is a video that reveals the secret to x for example, and if they watch it, they need to if they want to watch it, they need to provide their email address. Once they do that, they are taken to the next page.

Here it is, and this page, this is where they can consume the video immediately. The video, however, is special. It's not just a regular video, it's a hybrid sales video, because it's a mixture of educational content. This is the first part of the video and a sales pitch. This is the second part. Now, a critically important point here is to deliver what you promised on the squeeze page.

All right. Generally, I offer $1 trial for 30 days. And I revealed that the button was a made that offer, okay, during the educational part of video, there is no button at all. They click the click the button and they go to the checkout page. What we showed you here is the checkout page. And they fill in their details, lay some order in boom, here is the beauty of the funnel, you present a one time offer.

Here it is a one time offer that's going to provide an opportunity for the users to upgrade to an yearly subscription. What they usually do is I offer 33% off plus a bonus, basically in three elements here great one time oversupply here urgency discount in in bonus. And then you have the thank you page. Now let me show you a screenshot from my transactions specifically for this porno. Alright, here it is I filter just my continuity program. As you can see there are many $1 transactions and then $37 transactions and this is because I charge $37 after the 30 day period and my customers are well aware of that.

Okay, so here is the funnel again, awesome funnel and regardless of the business you're in, please consider it is it provides predictable income streams every month. And by the way, Mike Dillard, a famous online entrepreneur implemented this funnel and according to what he says in one of his webinars, he was making $85,886 per month with this funnel along this this, by the way is a screenshot I took while I was watching his webinar because I was really impressed. This is just one funnel, and I told you guys you don't need 10 funnels. Can you can you see yourself Having such a funnel that that that's bringing predictable income every month. Maybe you have a monthly subscription service but you don't offer the upsell and again, do yourself a favor inconsiderate

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