Step number five, closing. So if you have created rapport, you found a need, you establish the value of your product and service and you have shown how it can solve their need, then the last step is to ask for the sale. Let's talk about the closing techniques now. So we'll give you the best closing techniques. Take the best one for you, so that you can apply right away in your business. Don't try all of them once, just take one use it and then try another one.
Let's start with the all the blank clothes. So the other blank clothes is when the seller is filling out the order form in front of the customer before they have agreed to buy and the seller is casually just filling in the order and we asked confirming questions such as your name is the address is and the seller will continue filling out the form. It's really powerful. You and you then hand over the order form and the pen. And you ask the person to confirm the details and sign. People love to complete things that have been started.
And this technique is really powerful. Because you don't ask, do you want to buy, you strongly assume the sale and you have already filled out the form, the success rate will be higher, and you may feel a little bit uncomfortable. The first time you do it, you do it, but when you see how powerful it is, you will be much more motivated to try that next time. You are assuming the same. You are now forced, you're not forcing anyone to sign. Just to be clear.
If the client doesn't want, then you have to deal with the objections in the rejections. The next one is the assumptive close. So you should be acting as if the decision to buy has already been made. Instead of asking, do you want to buy it? You can assume the say and go towards the next level of questions. Such as, where will where would you like it delivered?
What size do you need? When should we deliver to you? And this technique is powerful, because it's strongly assumed to say, try it and let me know how it goes. The alternative clothes, so it's like the assumptive clothes, but you don't give your customer a chance to say no. It's how you frame the question. So you give them two choices, as if they are going to buy, you can ask, Do you prefer it delivered on Monday or Wednesday?
Do you prefer six months or 12 month plan and it's really powerful. If the seller is confident and assumes the same, the last tense close, it's when you tell the customer that is there less tense, the sale ends today, or it's our last piece and so on. It uses the scarcity principle. And if you can add some capacity to your close, it will be even more powerful. The standing room on the close. So you can tell them A customer that if they don't want to buy it, there are other people interested in buying it.
So for example, a few months ago, I bought a gym membership. And the seller told me, I only have 10 VIP passes, it's 50% off right now. And if you don't want one of them, I have other people coming in today to tag them. And it was so powerful that I bought the gym membership. It was not, I was not really sure if I wanted to buy, but the idea of giving it to other people motivated me to buy right away because it was a really great offer. The Ben Franklin clothes, it's used when customers are facing a tough decision.
In this example, we will use a small amount, but it's perfect when you're selling cars. For example, let me illustrate. You want to sell a gym membership for $50 per month and the clients to do that they only want to spend $40 Max, you can then say I would like to help you make a decision. Why think that You begin to pull out a sheet of paper and laid flat on the desk. And then you draw a line down the center of the paper. And then you say, let's write down the pros and the cons.
Then say, let's start with the cons. You said that you wanted to pay $40, and the membership is $50. Let's write it down. $10. So you're writing down the list of the cons, and then you ask anything else? Okay, no, okay.
Then say, what are the pros of this membership and write as many as you can, you will then have a list that shows a lot of benefits, healthy muscle, fun, modern eating in shape, and so on. And at least have cons that only says $10. It then you then ask, what do you think? And the person would see all the benefits and compare it to the $10? And they would say yes, it's so powerful that it should be forbidden. It's really, really great.
You can use that to sell cars. You can use that to sell anything that you want. It's really powerful.