The Cash Conversion Cycle 65% of businesses blame financial mismanagement for failure. The Small Business Administration says more than half a million businesses close each year – that’s 57 business closures every hour, around the clock. What’s more, companies can be profitable and yet be unable to pay their bills. Part of the problem is not understanding the working capital cycle of your business. This translates to identifying the drivers of your business’ cash flow, and what are the actions you can take to control it. In this session there are 5 key learning objectives: The fundamental failures in financial mismanagement – why they happen and how a smart business owner can spot them coming and avoid catastrophe The working capital cycle – avoid the trappings of accrual accounting Increasing the speed of cash – what levers can a business owner pull to move cash through the business faster? Using the key metrics to keep your business operating – without guessing Using an innovative tool that keeps an eye on cash flow, so you and your clients avoid surprises, & seize opportunity.