Okay, so in this first activity, we're going to work together to dissect a job posting, so that you can see what are the key skills that the employer is looking for? And what are some of the keywords that we need to include in the resume. So if you go to the your Projects tab, and open up the document titled activity, one, dissecting the job posting, that's what we'll be using for this activity. So take a second now to do that, if you can download it and print it great, but it's also very straightforward. So you can recreate it on a piece of paper if you want, it doesn't really matter to me as long as you get to do that activity. So this is the simple worksheet that I use when I'm evaluating any sort of job posting that I need to write a resume for for a client and I've even used this myself over the years.

So what we're looking for as we look through the job posting really is just two things. We're looking for any job specific duties or skills that they Want us to have because we know if they go on the job posting, they're obviously a high priority. So we want to showcase those. These include simple things like generate reports, create brand strategies, plan, large scale events, anything kind of like that. And then in the work behaviors, we're looking for those more intangible things like enthusiastic creative team player willing to go the extra mile, stuff like that. And what we're going to do next we'll take a quick look at a job posting that I created.

So here we are. Take a look at this. So the position is coordinator of Marketing and Communications at a company called Gregg's cookie shop. Delicious and we've got our job details here. So they're looking for creative enthusiastic marketing professionals to join our fast paced team. And etc, etc let you read that on your own most jobs you'll see a job details or something like this.

And then if we're lucky enough, they've also a lot of job postings will list out the duties that they're looking for in the position so this is a pretty simple one, which I've used just for this example. But a lot of job postings, I'm sure you know, look something like this. So, what we're gonna do now is we'll take a close look at this and try to identify the job specific skills and job duties that that they're asking about here. So first thing we do, we'll have a look and I usually when I'm doing this, I'll literally highlight it if I'm doing it in a Word document. So highlight or underline in green. So we've got market research, that's a job specific duty, developed brand strategies.

We've got designed digital marketing campaigns, create and curate social media. media content, assess the effectiveness of marketing efforts. And of course, evaluate cookie taste and texture. Delicious. So these are the things that you're going to be doing in this job. And during the resume scanning process, the hiring manager is looking for people who've done these things.

So when we're writing our resume, these are our priorities. Next, we'll take a look at some of those other things those intangibles, the work behaviors so they want someone who's creative, enthusiastic to work done a fast paced team self motivated, which is you know, on just about every job posting team first attitude willing to go the extra mile. So these are the kind of other things that you know, we may have a chance to bring out in our resume or maybe this is something we're saving for a cover letter or an interview. And then sometimes you might notice things that don't really fit into those two categories, but just seemed like they would be useful to to make a note Like, for example, here, I see marketing professionals. So maybe in the resume, we might want to call ourselves a marketing professional at least once. And then cookie industry experience is a plus.

So this is kind of what we've done. And I'll do this with just about every job posting. And then we'll transcribe that into into our to two columns on the sheet here. And now we're ready to go. We know these are some of the words that we should be using in our resume the key words that the hiring managers gonna look for and the if we run into an automated resume scanner, probably those are some of the words that they're looking for. Yeah, and this and it took, what did that take two minutes to do?

Four minutes to explain how to do it. So I mean, that's a great that's a great tool for you to use. Looking going forward. Now. You've seen in the activity document, you'll see a second job posting for Greg's chocolate milk factory. also delicious.

And if you want to work through that one on your own same worksheet, I encourage you to do that and post your posts your job duties and skills that you found post the work behaviors that you found in the project section of this course and I will read through and I'll give you some feedback.