Measuring Your Success

Video Marketing Bootcamp Video Marketing Bootcamp 2020
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Transcript

Knowing how to measure your success is very important. So you know whether or not your video marketing system is working. So decide which metrics are most important to you. In measuring the success of your video, you might find that the views is the most important metric. But that's not always the case. Think about what you're really trying to accomplish with this video.

Maybe click through rate might be a better gauge of success or event conversions. Or it might just be you meeting your goals and objectives. Sometimes I find that people tend to ignore social signals. Because when you're dealing with putting your content on a social platform, social signals are also an indication of success. So take a look at the list here and see whether or not you've experienced any of these social signals. just list them down as they happen because sometimes, when you feel like you're not seeing your return of investment monetary value is always good to look at the social signals because those are also a good indication of how well your content is doing.

In terms of the tools to measure, it's sometimes good to rely on the native analytics that's been provided by each platform. So I've linked over here, you know, all of the places where you could measure your success. Some of the links will have additional information on it that you might find helpful. So try and click the links and see if any of the information can help you.

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