So number one, you've got to build your profile, you've got to invest time in building the right profile, so that your most important viewer when they look at your LinkedIn profile, they're not confused. that's hugely important to make sure that when they look at your profile, they're clear as to who you are and what you do relevant to them. Second thing, you've got to grow your LinkedIn network and I earlier said, make a new connection every day, you've got to be purposely growing purposefully growing your LinkedIn network in very meaningful ways. Third thing is you've got to get into a practice that you can sustain of I'm gonna flip the words engaging on relevant content, and sharing useful and relevant content, so that your brand can grow based on your content. And you can be discovered based on the conversations that you get into Then the other area is you've got to learn how to master the LinkedIn search tools.

But again, 675 million people, 56 million companies, etc, etc, etc. The algorithms, the search algorithms, the research ability is just absolutely phenomenal. But we've got to experience them to be able to master them. And maybe I'm still not a big fan of LinkedIn groups I don't want you to ignore them is to join relevant groups that you can find new ideas, new perspectives and new people. And lastly, in these six areas, use LinkedIn company pages and pay attention to other company pages for research and for your own company page to help your most important viewer