So we've talked about how to use email in order to promote your content marketing article. But more specifically, we've talked about how you can use email to send notifications to your email subscribers. And while that might be a good idea, the question is, okay, well, that's all well and good. But how do I do that? When I'm nobody, when I'm just starting out my blog, I want to get traffic using these techniques. I just don't have the subscribers like that's normal.

Well, here's part two. Here's another idea. Here's another tool. Let's go ahead and get into it. You can also use email to communicate with influencers or bloggers who are higher than you in the blogosphere, let's say during the content marketing space. So in this instance, I've I've got the Neil Patel website, and let's pretend I've written an article And I no new would would love it and hopefully he would promote it or do something with it.

So it would send me traffic or I could be seen by Neil as a powerful marketer. So one of what I've done here is I've just gone to his website, Neil Patel calm and I've gone to the contact section, the contact page, and most big bloggers will have a contact page. And as you can see here, there's just a form at the bottom of the page. So it doesn't really help you for this technique to work to email influencers, you would like to ask specifically use your email address and send that because you can track it using a tool that we will look at in a minute. So an email form isn't the best idea. And in order to get people's email addresses, if again, you do want to Do that and I highly suggest that you do.

You can use a tool called email Hunter. So what I've gone ahead and done is I've just entered the domain here for for him so it's Neil Patel calm no HTTP no www no slash at the end, it's given me a few a few ideas on what he is email or one of his emails might be. And as you see here Here you can't actually see the email itself you have to sign up, but it's free. So you can get access to that just by subscribing by signing up to email Hunter. Now these email addresses are taken from a few sources. So it's not just trying to brute force or combine specific words or names in order to get this email address.

It goes through Google or other search engines and tries to Get sources that might have found his specific email address. Another way that you can do that is by using sidekick, which is a tool from HubSpot, and it's probably changed its name so much. Now it's probably HubSpot, contact HubSpot connector, something of that nature. But it's the same thing. It's a an extension. I use it all my Chrome browser is probably available for other browsers.

It connects to Gmail, probably through other email systems, I use Gmail. And when it does, once you enter an email address here. It will try to get sort of verify that that email address and get the social accounts associated with that email. And I would say most of the time the email address that you use Personally, is the one that you would use for your social media accounts all the time. But most of the time, at least us smaller bloggers do that. So if you've entered the email address here, and you've hit enter, it will go through in just a few seconds, it will find data.

If it doesn't find data, then maybe it's not that specific email address. Another tool that you can use is find any email. And you have to really go ahead and check whether or not this is still available because these tools are of common goal, but I've used it successfully and it's worked wonders for me. Now there is also Norbert, you can also use these, this tool and it's sort of a platform that can also send a new newsletter but emails directly from within the app itself. Now once you've actually Had you've gotten people's email address now what do you do? So going back here is once you use the HubSpot sales, it's probably called now you can get this option to track whether or not the email has been read or not whether or not the link has been clicked or not.

And you can also use Yes Where and a few other tools or extensions for your Gmail or email account and that tracks whether or not the email has been opened. So you too want to know whether or not people have opened but not creepy. Click the link or things of that nature. So you can also send a notification through your email account Hey, did you get my last email and things of that nature? But before you send the actual the reminder notification, what is a way that you can send the email What will you say I for example, We've gotten your Patel, what would I say to him in order to get his attention, and hopefully get him to reply or click the link or things of that nature. So for me, there are a few cases where I would send him an email.

So number one would be if the article is interesting enough, if he's writing about content marketing, and I've written maybe like an epic 20,000 or 20,000 word posts on content marketing, he probably will be interested in that. I make sure to keep it short coming short to use to use a good subject line, and hopefully he'll open it to read it and maybe reply or quick link or whatever. Another instance, where I would send email to him is where he's written an article and maybe I have written something similar but maybe better or with better data, or with more media outlets have added videos, I've created videos I've created a podcast or things of the nature of sort of information. Upon his his article, so he might be interested in working with me or integrating my content into his article or simply replying to my to my email and sort of the last case scenario that I use the email influencers is one where I've been recommended to, for example, maybe I send nine 910 20 other influencers, a an email with a link to my new article, and they all say, well, this isn't really a right fit for me, I don't usually promote these types of content or I'm not really interested in this specifically, but you should talk to Neil Patel and then he, some people out of the goodness of their heart will just cc in the email, Neil Patel himself so you will get you might be able to get his email address, and you do get a recommendation that way and once you've gotten these in Lancers, the great part is you just create a list.

And, obviously, don't bother them every single time you create an article, but you can mix and match. If you have 100 influencers, you can go ahead and send this article to 10 this article to another 20 and things of that nature. Thanks for watching. This was the video all about how to use email in terms of contacting influencers to promote your content marketing article. I'll see you in the next video.