Creating a funnel on the outset is easy. At its most basic, you'll have a landing page, a download page, the incentive and an email autoresponder follow up sequence. But if that's all your funnel is, then you're truly leaving money on the table. The best funnels are fully monetized before you begin filling them so that you can see a positive return on your investment quickly. And even though your initial offer might be free, that doesn't mean that you cannot earn revenue. top marketers know that the key to growth is passive income.
And your OPT in incentive and funnel are ideal vehicles for that. You can monetize your funnel in a variety of ways, starting with your incentive. Using the example from step one, you could provide the It links to the various tools you're promoting. This is the proven method and can even earn long term residual income on things like design tools, graphic templates, and other tools that you might use. Another monetization method is through upgrades. So for example, if your initial offer is for a light version of larger program or product or even service, then your upgrade might be for the full product or service.
If the full product is purchased, then the upgrade might be a one time offer. Say for companion product or companion service. coupons work well for monetizing free content as well. For example, if your initial offer is a worksheet to help your potential clients solidify and clarify their branding, then the matching coupon offer would be 50% of a branding session with you. So give your options a chance to work through the worksheet worksheet on their own. Then email the branding coupon with an invitation to book an appointment later on.
If they have questions or are struggling your offer were will more than likely arrived in their inbox at just the right time for them to take action. Lastly, you might consider an additional free offer. If you're a service provider who routinely conduct conduct discovery sessions as a way to sell your coaching. Lastly, you might consider an additional free offer. If your service provider who routinely conducts discovery sessions as a way to sell you services, then an invitation to book a session with you is the perfect way to monetize your free content. While you won't collect cash immediately a good percentage of those who booked a discovery session We'll go on to hire you.
So it's still a great option for monetizing your funnel.