This is a course on how to capitalize your business, capitalized mean simply where you get your money to finance the various assets and fund the various obligations of your business. Hi there. My name is Blair cook, and I both have many times CFO, and then many time corporate director. And over the last decade, I have presented this topic to a wide range of financial executives from different sectors and companies of all sizes. I really enjoy learning about how different executives and how different companies think about and go about executing their financing strategy. One of the key defining characteristics of a great financial executive is one who can source funding in many different environments and situations.

And so in this course, we will explore the different financing scenarios that you may be confronted with Now upon completion of this course, I want you to walk away with the knowledge, skills and competency to develop an execute a financing strategy for your organization. Let me give you a preview of the topics I will cover in this course. I will set the table in the first lesson two discuss how financing strategy is a subset of both your corporate strategy and your stage in the business lifecycle. In the second lesson, we will look and talk about three sources of financing. In the third lesson, we will talk about senior sources of secured financing, like a line of credit and a term loan. In the fourth lesson, I'm going to talk about the murky world of mezzanine financing.

And in the fifth lesson, we're going to talk about equity financing from venture capital to private equity to capital markets. And in the last lesson, I'm going to walk you through a case study that pulls together All of these lessons to show you how to develop a financing strategy in a complex situation. Now I've seen a lot of different financing type situations with the companies I've been involved with over the years. Through these stories. I'm hoping that you'll greatly elevate your level of competency in developing financing strategy. Enroll now, and click the first lesson to begin.

See you in there.