Next, talk about the executive summary. So the executive summary has the highlights of the project. So it has all the major pieces, assume, you know, you're going to read this one page and then decide whether or not you're going to read the entire white paper. So you want to get to the point, you want to draw the audience in. And keep in mind, this may be your only choice, your only chance because think about an investor that's looking at maybe 200 projects to pick three, you know, so they're going to want to get a high level overview, an idea of the main idea, the numbers, what it's gonna cost them how much they want to get in, and what's this thing really about. And so remember this short on time, so you got to get to the point and draw them in, make them want to read all the details and get to know you.
Um, so you want to go with some numbers, some story, all the major bits. You want to do this last after you've done every part of the paper, but you want to put it first So keep that in mind, do the executive summary last after you've finished everything and then put it first. So let's take a look at some example. Keep in mind, some papers will generally have a summary and he won't call executive summary. Some other papers will take it out and put it in a separate one pager, three pager, or executive summary document, you can do that as well, or you can include it, but I'd like you to keep in mind that this is something you definitely want to do. So looking at the Lydian white paper and they have a simple summary talks about the jurisdictions, the family of products, just a little more background and they go right into what the tote the whole point of the token, the point of the feature, blockchain, etc.
And then they go into the product. Let's look at medical chain has an executive summary. And so here they have a visual graphic picture of what it would look like to use it. Blah, a blurb here about what medical chain is a centralized platform for enabling secure and fast transparent parent exchange data medical data using the blockchain Then they go into more detail about the benefits, what enabled us to do what you can do with medical records. So you're going to go into the product right to the point. And then right here, they talk about the future marketplace.
And then they talk about the token, the total issue of tokens, the price of tokens, and a little bit about the selling price and the date. And you see, this is a good overview of what it is. And so if you imagine this, you hand this patient investor, he gets an idea. He knows what he's looking at, and he decides whether he wants to go forward. So look at one more to look at next. Oh, next, oh has executive summary here at the top page three.
And there you go. World's first instant crypto back loans, you know, they tell you about what it is splurt gives you everything about retaining ownership, digital assets, everything about what the what the product is, and then they have a graphic here. So it shows the how the ecosystem works in a clear graphic, and then you go down, here's more benefits. They powered him back by CR DC Mo, which has 10 years in the industry, so to sell him himself. Strong here. And then you go one more paragraph, they talk about the board of advisors and all this and the market opportunity in general, you see, so it's a good drawing here and then go into the mission statement.
So this is a way that you can do it. You also can do it separately, including a document where it can be downloaded. Um, you also can do things like redbury they go to introduction, forward highlight background, then they go What is so they don't really do an executive summary. I think they actually do have one and it's separate. Um, so there's a lot of ways to do it. Like I say, you put together all the pieces, then you extract and decide what you want in the final product.
And in some cases, you're going to have separate documents which is totally fine.