Elements of a Great Pitch

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Transcript

So I've put together a list of what I think are the best elements of a great pitch, you might have heard a rule kind of floating around the internet that you need to have 10 slides. And I understand why it makes sense. You don't want to have too many slides. But in my case, I always usually have double that I usually have about 20 slides because mine sometimes move quickly. So I don't spend very much time on one slide, because maybe it's animated or it's funny. So therefore, you don't need a lot of time on it.

So I don't think it matters how many slides you have, as long as you hit these points. So let's go through these parts one by one. And then name is Inigo Montoya. You killed my phone. Obviously, you don't want to say that. So instead, just say your name, who you are your title, your role in the company, and some sort of introduction on why you started building the product or service which would lead you into the story.

And that's where you want to grab their attention by, you know, giving a real world example as to how your idea is applicable so that they can immediately understand what it is you're trying to do, which would again, again, you want to keep segwaying into the problem, the pain points. So each of these slides, each of these points should segue in some way. So you're crafting a story, you're writing the words that would go well together. From here, this is the problem that you're solving. Maybe you're a plus size person, and you can't seem to find the clothing that fits you. So your app is going to help people find clothing that fits them better.

And that would be your solution, you would tell them how you're going to solve it. Maybe the app takes your measurements, and then you have a chat on there where you can talk to people that have clothing that they don't mind swapping. And of course, that would again, lead into your target market who's using it and how big it is how much money is being spent in that market every year. But then you have to tell them why your technology is different, how you stand out from the crowd of apps that are out there. Why is your episode That's the differentiator. And of course, you have to show that people are using your technology and that it's growing month after month.

So you would say something like, a year ago, we started building this product. And we started to slowly gain customers until now a year later, we have 50,000 users, you know, and you want to keep showing that your projected growth year after year and a continue to grow, which of course leads into your customers because that's who's using the app, that's who's causing it to grow. So talk about your target market who's using it, what you know, maybe some testimonials as to why they like it so much. And again, keep calm, and then just do a recap of your whole pitch in a very short 30 seconds and keep it visual Steve Jobs was awesome at keeping his presentations. Visual with not a lot of words. Very important because you don't want to lose people when they have to read tons and tons and tons of bullet points and text and making them read the screen.

Don't make the read the screen. Make sense? Look at you and look at the visual element and then look back at you again.

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