Welcome to the first video of this course, this is how to repurpose your existing content marketing content. And in our case, it will be a blog articles or mainly text into something else. And in this video, we will be talking about how to repurpose, like to recreate your original blog article into a presentation or a PDF. So there are three main tools that I use that I recommend in order to create such PDF representations. All of them are mostly free. So let's get started.
The first that I want to talk about is beacon and beacon is great is fairly new. When it's created, especially for WordPress blogs, you cannot use it if you don't have a WordPress blog technically, and it allows you to convert your existing blog posts into great downloadable content. And some people call them lead magnets. And I agree with that assumption. So let's take a look at how they actually look like. As you can see here at the bottom, you have a few examples.
They do offer templates, which is great. So this is one of their templates, it does give you a cover, there is a table of contents that you can turn on or off. This is the actual content and it's taken from your article. And the best part is it does this automatically. Once you have beacon installed and you're actually using it. You can choose which article to transform into such a lead magnet, but you can also input your own content in there.
If you have content. Let's say if it's not on your blog or an article that isn't published on your blog. You can Also input manually like that, there is a call to action page, which usually helps you create sort of a preview for the PDF, right you can have, let's say you can embed this into your blog and say, Hey, this is what you will be getting, click here to get the full, the full PDF. So beacon is great, it does have a free version that you can use. The second tool that I want to talk about is Google Slides, again, free multiplatform, and it's really, really great. It works online, there's nothing that you need to download.
And I think you can use beacon The first tool that we've talked about free as well. There's no need to download anything you can connect the WordPress plugin if you are so inclined to. Google slide is free. All you need is a Google account gmail account. And if you've used Microsoft PowerPoint, like ever in your life, You know, it's similar to that they do offer a full range of templates and that you can use it does connect with a Chromecast, you can share it, you can convert PowerPoint files and vice versa. It automatically saves in the cloud.
There's collaboration built in. So it's, it's just a wonderful, wonderful tool to use. And let me just tell you my little secret because people have known about Google Slides for a while. That isn't the surprise, the thing that you are coming here for, what I will show you is where I get really, really great templates. So there's this website called slides, carnival. And if you go and look at these templates, you'll know that there are three, and they're sort of especially created for your Google Slides account.
There are, or you can also save these as PowerPoint. But they're, since they live in the cloud, you just save them, import them into your Google Slides account into your Google Drive. And you can use them from there. They're really easy to use. And there are a lot of them, there's probably over 100 of them. Let's just open up one that we find interesting.
And since it is using Google Slides, it does allow you to actually preview the slide the slide templates. So there we go. And they just look really, really good. It tells you what fonts they're using. It has different types of slides. So if you want to have a table, if you want to use a map number Ensure.
So you don't really have to think about how to create such a presentation or a PDF. Just if you follow these, these types of graphics. If you follow the design of the presentation itself, then you shouldn't have any trouble with your work your PDF for presentation. And there are also all of these emojis icons that you can use freely. And you can also use emojis as an icon and they will look absolutely great in your presentation. And they're also free.
No need to do is click this use presentation template. And you will then be able to save it in your Google Drive Google Slides gmail account. The last tool that I want to talk about is Canva. And lots of people are talking about it again, nothing Really new here. But it's getting a lot of praise and people all, all people should be using it because they're you. They're putting in new templates all the time.
New types of templates, for example, and these are new trifold brochure at the shop icon at the cover photo, the one that I want to focus on is these two. So if you open up the account, if you log in, you will see the documents section and then you have us letter presentation, and so on and so forth. Depending on what type of PDF you want to use, you can use presentation or or 16 by nine or four by three. And let's just look at I've opened up the thing, the 16 by nine version and as you can see, as opposed to where you would go and look at a single image here that you would click, and it would just open an image. These ones here in the corner, it shows you how many types of slides, you do get with it. So let's try this one which is free, presumably all of the images are free.
So now it shows you these are the layout from within that presentation. And so you can add a new page. And you can change the template of that page just by clicking over here. And so you could add, you could add all of them. There are 10 in this slide. And, again, it makes it really easy.
You don't really have to think about how to use the presentation. If you just follow these things they're professionally designed. You can pick and choose which one works best for You, and then it's a matter of simply replacing the text with your section title, replacing the text here with whatever you have in your article, making sure it will look great cutting your article down. Since the presentation isn't meant to be a replacement for the article, it's meant to be something close close to it something maybe when people are interested in the article, and they would like a different type of presentation. And obviously, in the end, you can end with a slide about your experience or something that they can learn and things of that nature. So these are the three tools that I personally use and recommend in order to repurpose your content marketing articles, your blog articles into a PDF or a presentation.
Thanks for watching. And I'll see you in the next video.