So here's a few tips for you guys. Use a different cover letter for every job you apply for. I know this is tedious, but it'll help. So what I'd like to do is I'd like to probably have the opening paragraph you know, Introduction yourself your main qualifications, your experiences and your skills. And I usually keep that standard unless the job description requires something else. The next paragraph, I'm going to match my experiences with the job description skills and the third paragraph.

I'm going to invite them to give me a call and read my resume. And so, make sure that the roles and responsibilities and criteria for the particular job description is put into your resume so that it matches it passes the software but and they know that you have initiative and it's just not a generic for instance, cover it up. Keep it short. Our cover is meant to be a summary of your resume, not a detailed analysis of it. It keep it to one page, maximum three paragraphs and you know, introduction, main body closing remarks simple. Don't include too many if statements.

Remember it is it's not always about you. It's about what you can offer the organization A lot of people say you know, I'm looking forward to working for you so that I can get more money. Obviously Don't say that. You would say something I'm looking forward to hearing from you. Because I'm excited for the opportunity to to work for a great organization and add value to it. You want to speak their language.

So let's just say they have a list of company values and list of visions. And you want to use some of that language in your cover letter. And this will be a part of the software as well typically find out what the employer does. For instance, once you're doing your due diligence, you want to write in a comment of why you want to in this should be roughly in your second opening paragraph, why you want to join, for instance, if you want to join HSBC, you would go onto the HSBC site, look up their vision, read some news articles, all that type of stuff, find out actual reasons why you'd like to join. Is it because a good company offering great opportunities is a company that you resonate the values with, write these down and you know, it's really annoying. I get it to do it for every single cover letter, every single resume.

But the devil isn't in the detail. And when people do read this, and they're like, wow, he's done some research. Therefore, he's serious about joining my organization. That's exactly the extra step that it takes. And you might find yourself banging your head against the wall sometimes. But it's important, it is really important just to go the extra mile to prove that you're a serious candidate and know about the employee go as you're going.

And another common tip that people use is to drop names. So let's just say you have a friend, you can be like, I just spoke to recently a friend of mine manager Scott Davies in this disempowerment, he told me about this culture, and I'm excited to join because he's told me all these good things about your organization, etc. Another small tip for you. If there's a software skill or a skill that's required for this particular job, make sure you have that skill in your resume too. So if it's for instance, a CRM Customer relation management tool or if it's MIB QuickBooks Excel, make sure you write them in they say you got this particular skill. In this experience, therefore, I'm suited for this job.

When cover letters and resumes are entered into a database, a search field often ranks them based on keyword density, providing more relevant keywords will help bring your resume and cover to the top of the pile. Every census should not be contract contorted, just to increase the amount of keywords, they're still going to make sense. Okay. You can count important keywords from job ads, you know, cut and paste them into your resume and that's going to help. For example, a candidate accountant or a financial analyst might want to incorporate CPA gap compliance tax audit, and we listed a whole list of keywords just before make sure you add them to your cover letter as well. Secondly, avoid saying negative comments about your previous employer don't reveal personal information that irrelevant to the job, for instance, and current living my personal my current job because my boss is up a hole, that's obviously shows a little, you know, immaturity, it shows the lack of ability to, you know, forgive and be a team player.

And yes, it's true, it could be true that your last boss was a bit of a hole, but it also shows your character that maybe you're a bit toxic, maybe you're, you know, you could do the same in their organization, therefore, you might not be worth hiring. Again, my last tip here is just to always focus on how you contribute rather than what's in it for you. Rather than I see myself doing this because you know, I want money I want a great career. Just tell them these are attributes I have to be able to add value to your organization.