SEO training:

With a little bit of training, you can learn how to improve your search rankings and SEO rankings and grow your business presence online.

Wordpress not required:

Most SEO courses assume you have Wordpress, but you can use the methods in this course with any website, not just Wordpress, both for local SEO and international SEO.

Objectives of the SEO course

This course is a guide to show you how to improve your search position for your business using the latest and up to date SEO techniques.

Guide to local SEO and SEO:

This is a complete guide with step by step instructions on how to improve your local search rankings in Google local search and Google maps search. By using these techniques for both local search and international search, you will improve your rankings.

Knowing how to do all the things Google wants you to do, gives you an advantage. If someone in your area is searching for your business on Google, you will need to appear in search in a favorable position.

Creating a strong SEO (search engine optimization) strategy is a key and this course will guide you through that process.

What will you learn in this course?

• Understand SEO and local SEO and how to build a strong presence in search
• Understand citations, reviews, backlinks and how to use them to build a strong presence in search
• Know how to create and manage a Google My Business listing
• Understand how local SEO and SEO ranking factors are applied and how to implement them on your own website

So if you are a business owner, that serves a local area or an international area and you want to compete in Google search with organic traffic (free traffic), then this course contains essential information that will help you do that.

It is also useful if you are running a marketing business as it will give you very specific SEO training on how you can help your clients impact their position in search, which will deepen the strength of your service offerings.

Special note for marketers who want to learn local SEO:

Once you have gone through the course, you will, in turn, be able to train others, we recommend that you practice the principles first, however, until you are completely sure that you have grasped all the ins and outs that we discuss in the training.

Course format:

The SEO training is presented in a really simple format that anyone can understand and all terms are clearly explained throughout the course.

This is a video course with on-screen notes and screen shares throughout.

Questions this course answers:

• How can I get my business to do better in local search results?
• How do I get my business higher in Google maps results?
• How do I get my business to rank better in international search on Google?
• How do I get my business found on Google?
• Why don't I see my business in Google maps?
• How does Google My Business work?

• Business owners who serve a local customer base, e.g. shops, restaurants, trades, etc.
• Marketers who want to offer local SEO and SEO services to local clients will find this course invaluable and help them deepen the value of their services
• Small business owners who want to do their own SEO
• Website developers that want to learn the basics of SEO and local SEO