Hi, thank you for checking out storytelling in the digital age. My name is Matt limitary. I'm a documentary filmmaker and a creative director. And I'm gonna make you a promise. If you give me an hour of your time, you will become a better storyteller for the rest of your life. Now, why should we care about being a better storyteller?
Why would we want to be a better storyteller? I fundamentally believe that the better you are at storytelling, the more success you're going to have in your life. It will help you inspire, to lead to create, whether you're writing a novel whether you're trying to give a toast at your wedding, whether you're trying to pitch and sell ideas, or whether you're trying to just look better on a Tinder date. Storytelling is the way to connect with others, and actually make the biggest impact on someone. I have all the credentials you might expect from a storyteller. I went to film school, I worked to one of the largest talent agencies in the world.
I've gone off to make my own documentaries that have been featured on Netflix. I've overseen a Digital Studio at a media publisher called approx comm where we communicated stories to 50 million unique visitors a month. And I've learned a lot going from feature length documentaries to short bite sized stories that really compressed the ideas of what are the sound fundamentals of story. So you might be asking, why is this called storytelling in the digital age, digital practices have changed our consumption habits. It's just a fact. No matter what medium you are working in to tell your story, just know that audiences have gotten used to learning story within seconds.
Think of Instagram story, which wasn't even around three years ago. If you're telling stories the same way you were five years ago, you might need an update. So it doesn't matter what kind of story you're telling. I certainly use all sorts and work in all sorts of mediums. I've done podcasts. I've done feature length documentaries, I've done documentary series.
I've also done shorter, bite sized branded documentaries for the web. So I really understand a full swath of what it takes to tell an effective story. And I've had to use these exact same methods to train my own staff. It's also something that I teach to business students every semester, business students who don't think they're creative, which is a huge term. I take issue with because I think everyone is creative. And even if you don't think you're creative, there are fundamentals that exist throughout story throughout time that I feel like are really important to communicate as simply and clearly as possible, especially in this digital age where things move so much faster.
And you have to work so quickly to create engagement so that you don't lose your audience. These principles apply to all storytelling, no matter what medium you're working in, even if it's not digital, I still find that the best practices I've learned from working on hundreds of projects in digital with thousands of creative people, I've learned that there's just a few things that need to be communicated right away to give you a solid foundation of storytelling. I'm obsessed with story and I love learning new methods. If you have better methods, challenging methods want to question what I have here, please write me. I always want to improve this course I want to make it the best value for you. And I also just personally want to always be a better storyteller.
So far, this is my best effort at communicating my years of knowledge and working with thousands of creative people to give you the simplest clearest ways to understand the fundamentals of story. This will increase your engagement, it will increase your connectivity with others. Whether you're trying to be better in an interview, do it through story. If you're trying to sell ideas, do it through story. If you're trying to write poetry, do it through story. By the end of this course, you will become a better storyteller and it's going to take just one hour of your time.
And to keep me honest, I'm literally going to have I'm literally gonna have a stopwatch going right now. And here it is right now. Thank you so much for checking out this course. I hope you stay with this