Welcome back. In this video we're going to talk about your email sending, and why sending is so important to do correctly. So, there's a few different problems you can have when it comes to sending. Okay, so once you send your email out, the first thing you're going to run into is your open rate. So if you send only 100 emails and only two people open, then you have what's known as a sending problem, okay? That means that your open rates not that good.

And you need to optimize that. The second issue you can run into is your clicks. If you get a lot of opens, but no one clicks, then that's another kind of sending problem. Okay, that's a big problem, too. That means a lot of people are opening and nobody's interested in what you're saying. And then if you're not making any money, which is the third problem, which is also known as conversions, I forget a lot of opens and clicks but no one buys then you've kind of sending problems.

So all these are big Sending problems and there are different obstacles that people face that they have to overcome when it comes to email marketing. So let's talk about some solutions. So if you're having an open rate problem, and the problem is typically your subject line, okay, so if you don't have a good subject line, then you're probably gonna have an open rate problem. So the solution here is going to be to optimize your subject line, which we're going to talk about in the next video. If you've got a click problem, then that means that you probably don't have very good email content, okay, that means your contents weak. It's not enticing people to check out the offer and even click on the links that you're giving them to see what's next.

Okay, so that's a different kind of problem. So the key here is to optimize your content, which we'll also talk about. And then finally, your conversions are the money you're making is really more or less a problem with your landing page or the affiliate offer that you're sending. People do so a lot of people are clicking, they're opening the emails or clicking on the links but they're not buying, then you may want to pick an offer that converts better Okay, you're probably not sending them to a high converting offer. And I'm going to show you how to find high converting offers on Clickbank in the final video as well. So we're going to tackle each and every one of these.

Each one of these has to be dealt with a little bit differently. By the end of this module, you're going to know exactly how to write great subject lines, write great content and find high converting products and send people to to making sure to make sure that you're getting you're getting paid for all the work that you've done. So we'll see you in the next video.