Okay, welcome back. In this video, we're going to talk about how to actually select your autoresponder platform that you'll be using to send your emails and mass bulk to your email list. So the two best platforms out there we think are icontact and AWeber. Okay, so we're basically going to be talking about the differences of these two throughout the rest of this training. Now, there's other email platforms out there, there's MailChimp, there's Infusionsoft, there's get response. All these tend to be a little bit more expensive and a little bit more complicated.
Okay, so once you've mastered a Weber and icontact, you can move on to the more complicated ones if you so choose. But you don't really have to, I think these are the the two best. We're going to talk about the differences, the pros and cons. And in the end, I'll let you choose which one you want to use, but also make a recommendation to you as well. So the first thing we want to talk about is cost. Okay, so AWeber actually charges per subscriber.
Okay, so AWeber charges per how many people are on your list, whereas icontact charges per email sent. So you can already probably see that eye contact can be more expensive than AWeber. Okay, so from the get go, if you're first starting out, you don't have a lot to invest in this, you may want to stick with a platform that's more affordable, which would be AWeber because they only charge for our per subscriber. And then reporting AWeber has adequate reporting, but not as advanced as icontact. Okay, so eye contact is extremely thorough reporting, which is really important when it's time to really tighten up your conversions and you know, really squeeze every dollar out of your list. Okay, so when you're first starting out, this may not be the most important thing for you to get down.
It's definitely an advanced technique. And it's something that once you're already making money and you just want to, you know, get to the next level. You know, reporting is really important, okay? And I'm going to encourage you to always read every report. But for now, just know that a Weber's reporting isn't as good as icon tax. But then AWeber has really good automation rules.
Okay. So basically what automation rules are is, let's say that you've got a person on list a, but then let's say that they opt in to list C, you can set it up to where they'll automatically be taken off list a, so they're not getting two different communications from you. Okay, so that's automation. And AWeber has really, really good automation rules, which is one reason why when you're first starting out, AWeber is awesome. And then I contact, their automation rules are pretty much non existent. Okay.
So the automation rules for eye contact aren't that great. So it's actually really complicated. So if you're, if this is something that's important Do you, if you're trying to set this up and then kind of step away from it, then AWeber might be your best bet. So if you can't already tell, I'm in my opinion, the big winner is AWeber. Okay, for one, you can start with AWeber for only $1. Okay, so they have $1 trial for 30 days, which is great.
AWeber is less expensive, they have better automation rules. Eye contact does have better reporting, okay, so once you've, you know, kind of mastered AWeber, and you've got this process down, and you want to tighten up your conversions, tighten all that up, then it may be good for you to import your contacts to eye contact, which is something that you can do in the future. But really, when you get down to it, AWeber is easiest to use. Okay, so in my opinion, AWeber is the best for getting started. Okay, so you can go to aweber.com and just click on the dollar trial and get started. That's really simple, very easy to do.
They've got some great tutorials, and the next video we're going to talk about how to actually select your niche. So the first thing you want to do is go ahead And get your autoresponder account set up and then we'll see you in the next video.