Be easy be available. by that. I mean let producers at TV networks, TV channels, radio stations know that you can be available at the last minute. And you can be available on weekends holidays. There have been many times when I got on in primetime in places like MSNBC, the United States news channel, simply because I told the Booker's Hey, you can call me at home. You can call me on my cell phone at 7am on a Saturday morning, or a Sunday night during a Super Bowl or major major event where everyone else is watching something else.

Not that many people watched me or saw me then. But it helped build relationship with producers with Booker's where they think this guy's easy to work with. We can call him anytime a day or night and if he's about Annabelle he'll say yes and advanced tip. It works.