Develop a thick skin. You want to be a real pro with this. He can't let one bad interview or even a few bad interviews ruin. I've seen people where they spent a lot of time preparing for an interview and it's really bad. They never do another interview. What's the result?
First time someone Google's their name, that bad interview from six months ago or a year ago or now 10 years ago, is the first thing that shows up. There's nothing to replace it. So if you have a bad interview, shake it off. The best way to get over a bad interview. Do 10 more interviews in the next week? Some of them will be good, some might be great.
One time I was on a talk radio show in South Florida. You've heard me mentioned this earlier in the course. Hospitals a gun at me screaming at me yelling at me just wild crazy. Insane, basically part of his shtick. Now, a normal person would have so I'm staying away from that. host and that station, and I might not even ever go on talk radio again, that would be the normal human reaction.
I didn't like it as much as anyone else. But I went back to that station and was a guest on many, many other hosts. I stayed away from that guy. But I didn't let it scar me I went back to that station just a couple weeks later and was a guest on other shows. I even went back and guest hosted on the very same station where this person pulled a gun on me. So I made the most of it.
And after all, people forgot that interview because so many other interviews that happened even the people who listened to that show forgot because they now heard me on so many other shows. So that's the sign of a real pro. Have something horrible happen. Just get back out there and do more and more. very famously, Bill Clinton gave a keynote address at the 1988 Democratic Convention or the nominating speech at the convention was roundly booed. It was way long.
He didn't do his timing just right. He was booed. It was criticized all the media coverage of it was wildly critical. People were essentially writing off his career. What did he do? He went on Johnny Carson's Tonight Show, day or two later made fun of himself, and got right back to it and making dozens of speeches within the week and doing dozens of articles.
And after a while, everybody forgot about it. And he went on to win the Democratic nomination four short years later and got elected president. He didn't let that one really bad media experience. Define him. You shouldn't either. So get a thick skin.
Not every interview is going to be great doesn't have to be great. What matters is the cumulative process. So how you present yourself to the world through interviews, TV, radio, podcast, print, tech, and through what you put out in your own social media creation as well.