What do you do if you forget what to say in the middle of the interview? what I'm doing right now, just pausing. The problem people have when they're in an interview and they forget they do something like this. Whoops, I'm sorry. Oh, I lost my train of thought. Don't talk about it.

Don't explain. Don't apologize. Just stop. I think you just gave the most brilliant answer anyone has ever given. And then let the reporter the host, the anchor, ask you another question. You maybe think I forgot that third point.

The audience at home has no idea. So focus on just a few ideas. Remember, you should never have more than three main messages for an interview. If you forget one or two. In any one answer, that's okay. You can come back to it now.

Something I like to do and I recommend with everyone have a cheat sheet. I wouldn't look at it during the interview. But if you have your three messages, Have soundbites written down and that's what you're looking at before the interview during a commercial break or while other things are going on. It keeps your mind focused makes it much easier to actually remember but if you forget, that's okay. Don't tell anyone