What's the single biggest difference between great presenters and boring ones and average ones? It's not how good looking they are. It's not their vocabulary, their accent, the single biggest difference between the greats and everyone else. great presenters tell stories, personalized stories for every single message point that's important for them, to have the audience to understand and remember. Now, there's a lot of confusion about stories If people tell me all that, oh, TJ I'm not a natural born storyteller. Two seconds later, they're telling me about their way into the training facility that day how someone cut them off and there was police scene and they were late and they almost drove off of it.
Telling me stories. All human beings tell stories all the time and we do it mostly with family and friends and relaxed atmosphere. But great presenters used to stories to present ideas about business about civic life, about companies about their goals about their campaigns. So if you want to be a great presenter, you can do a heck of a lot of things poorly. You can be sloppy say on your shirt tail and hang out. If you've got great stories illustrate your key messages, your audience is going to love you.
Now I've got a whole vast section in this course on every aspect of how to tell stories. And I've got another section with hours of my own stories that stress my themes of how people can be good presenters by limiting messages to five by practicing on all my core themes. I have lots and lots of stories to illustrate so you can check those out later as well right now. I want to see what you can come up with on your own a story for each one of your Five message points. So, think of those, write them down, not word for word, but a couple of words to remind you of what the story is. Put it on your outline, put on the paper or the computer screen and start thinking about how you're going to share these stories.
Now I say phi. If you're asked to stand up at a Monday morning staff meeting and just focus on one thing that happened last week, just focus on one message. And one story five is the ultimate sort of maximum you can always do fewer