So you've got an opportunity to present on a panel. That's great, number one. Number two, it's fantastic that you're taking it seriously enough that you're watching this video and taking this course. Here's the real danger of panel presentations is people kid themselves and they say, Well, I'm not giving a speech. Of course, I practice and spend a lot of time on that. This is just a panel present.

It's just a panel talk. It's no big deal. Wrong. That is absolutely the worst possible mentality you could have about presenting on a panel. In some ways, a panel presentation is exactly the same as a keynote speech for an hour with you on stage in front of 20,000 people. Now, I know that sounds strange, but hear me out.

Every time you're speaking people have to make judgments about you. And I would submit there's four possible outcomes. From your panel presentation. The first one, the worst possible scenario is it's so awful. You're sweating, you collapse, you run off the stage, you say something so ridiculous. You embarrassed yourself.

Now that rarely happens every once in a while, but that's extremely rare. I hope it never happens to you. It's highly unlikely it will happen to you. But that is one potential outcome could happen on any panel presentation could happen in a speech. The next outcome is you're perfectly professional, calm. you present your stuff, whether you're sitting or standing.

Everything's professional afterwards. The organizers thank you very much good presentation. And nobody remembers anything you said. It was professional. It was straightforward. It was boring.

It was bland. It was unmemorable. It was devoid of great stories, or anything else. It's great forgotten is my belief that that is what happens more than 99% of the time for most executives in every industry, when they are on a panel discussion. I would say that's almost as awful as the first scenario. We wasted time we wasted a huge opportunity to really communicate with people and we blew it by so called playing it safe.

Just sticking to the information, maybe read something, maybe you read off some notes, maybe you just are winging it. But you didn't make any impression didn't make a bad impression, but you didn't make any impression. The third option is you come across is engaging, confident, authoritative, likable. Maybe you stood up and walked while it was your turn to present. Maybe you said something witty. So people actually Leave the conference where you were speaking on the panel with a favorable impression about you.

Hey, that's pretty good. It's nice to have people like you think you're great, thank you're commanding. But there is a fourth option every single time you're on a panel. That fourth option is people actually understand the messages you're talking about, and remember the messages you're talking about. So they can take actions or filter that into what they're doing in your industry. And only after the fact they conclude that you're a good speaker and comfortable and confident all those wonderful things.

And the third option, so everything we're doing in this class, is about helping you get that fourth option. It is my belief that you should have that goal for every panel presentation. You're not I don't care if you're only given two minutes to talk or 20 minutes as a part of the set. The schedule of the panel. I don't care if it's just answering questions. You still have the ability to communicate ideas in an interesting and memorable way and have people come away with this with a positive impression of you.

That's our goal. I hope that's your goal for every panel presentation. You're part of