How to Sell with Online Video - Conclusion

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Transcript

So I've just outlined for you more than half a dozen ways that I personally use online video to sell to build my business, sometimes directly, sometimes indirectly to build my reputation. But ultimately, it all affects my business. It helps my business and it does generate revenue. I've given you lots and lots of tips. Below in the bonus section is even more of the technical aspects, although the technical aspects are frankly the easiest thing to deal with, and the least of your worries. The number one thing you have to do to really start making more money building your business and selling more with online video isn't technical, it's emotional.

I'm sorry to sound touchy feely, and all new agey on you. But it really is. I've seen this with thousands of clients and prospects all over the world for years. People talk about video. They buy studios, they buy five different cameras. And eight months later, they've never posted their first video.

You've got an I hate to sound like a Nike commercial, but you got to just do it. Just start making video everything you do where you're typing, start doing it in video, type of proposal, do a video type of press release, do a video on it, tightening up new copy for your website, do a video on it might not be perfect, but you know what? Something beats nothing. This idea that you're not going to post a video because it's not perfect. Well, how often do you write a perfect press release or a perfect memo or a perfect email? chances are it's not perfect.

Do the best you can and you put it out you need to take the same attitude with video. Because here's the beauty of video. your competitors aren't doing it because they're insecure, or they're lazy. So it's such an easy, easy, easy thing to do now where you get a lot of credit from clients. prospects your industry in the world because there's comparatively little competition. You want to get a sense of the difference.

I was speaking to a bunch of life insurance executives in New Zealand not that long ago. So I mentioned to you through Skype, and I asked them in Skype New Zealand life insurance or excuse me, Google New Zealand life insurance. What do you thought? 50,000 websites come up. So now go to YouTube. Type in New Zealand life insurance, eight videos showed up.

Where do you want to be competing against the 50,000 are against the eight. Now get it's not about YouTube and making riches off of YouTube. It is about getting in front of people and having them listen to you watch you connect with you. Ultimately call you or hire you. That's why I'm so excited about selling through online video. It's still even a billions of minutes or uploaded to YouTube every day.

It's still new. It's still different. It's still innovative, it's still a great way for you to distinguish yourself, within your industry and from your competitors. So please start creating video today. send it out to customers posted on your website posted on YouTube and just start

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