Okay, cute. A few quick goals for this training to really drive home the value. One increased understanding of ourselves and others in the world around us. Like I said, if you don't understand how the game is played, you cannot win. to, to see past illusions. Most of what you believe is true, is actually false.

How much in excess of 99.99% if you believe a lie, if you buy into a lie, if you believe what you've been bought and sold, what you've been taught and told, that is a lie. your entire life will be a lie in everything you do. Everything you try to achieve, everything you try to accomplish will be based on a false premise. You're not going to win. illusions is one of the major reasons. You're not making it in life at the level you want to and can.

So we're going to take that anchor off your neck, three, understand Why we are the way we are. A lot of people put too much pressure on themselves too much blame on themselves. They don't understand why they are the way they are, and what has happened to them over time. By understanding why you are the way you are, and how you became that way. It'll take a tremendous amount of pressure off. It'll give you new insights, new understanding, and new freedom.

That's the next thing for release old pain from the past. You are not your past. If you had a great past, it's over. If you had a terrible past, it's over. We move from here forward. And I'm going to show you that all the old pain that happened in the past, it wasn't your fault.

And we're going to teach you how to release it so you don't have to live the rest of your life in pain. Five, using this new awareness to help ourselves and others. As you understand why you do the things that you do, you'll be able to free yourself You can also use these insights to help free others. You can use these insights to be more successful in life to be more motivated, more influential, you have so much potential, and you have been held back because you didn't have these core concepts. And because your life is enhanced, you'll be able to go out and help others a beautiful thing to do if ever there was. So, here's the first concept that you need to understand.

People are amazingly simple. We complicate people. They are amazingly simple. As you look at these concepts, you're going to realize that it's a cause and effect reality, that the concepts are simple, but then we layer on all these stories. There's so much confusion. There's so much pop psychology out there.

It's all rubbish. We're going to create You're all that away. People are simple. You just lacked an understanding of why they are the way they are, which is what this course is for. And it's the layers of BS that make them complicated. What is bs?

Well, I use this cute diagram to show exactly what it is with an X through it. But I call it belief systems, your BS. comically put that way shows you what your belief system really is. It's a pile of crap. It's a bunch of lies, distortions, misinterpretations, other people's agendas. It's a huge pile of crap.

So always remember that bs is what it is, and that a belief system is also BS. This will help you through the entire course. Now, this is your first major psychological concept. People always move towards pleasure and away from pain. I'm going to say that again, they move towards pleasure and away from pain. This is literally the whole of psychology.

If you take nothing else away from this course, learn this. This is the science of how the brain works. We are constantly weighing out pain and pleasure, doing cost benefit analysis, and moving in the direction of maximizing our pleasure in minimizing our pain. It's why we do everything. Skinner who was kind of the king of cognitive psychology, said, If I can control the circumstances, if I can control your pleasure and control your pain, I can get you to do anything. He has never been proven wrong.

Now here's what confuses Skinner a little bit, but he finally figured it out. It's not just pain or pleasure. It's perceived pain and perceived pleasure. When you're a little kid, if you're bad, your mom wants to inflict pain, she spanked you. Now, there's some guys running around out there that'll pay extra for that. Why?

Because they miss associated pain with pleasure. They think getting a spanking means pleasure, it's somehow sexy. So they've confused it. You'll see people that do this all the time. You'll have two things taken is totally different. Like when I look at people in the gym, and they're lifting those heavy weights and I see the strain on their face and the sweat you can feel the pain in your muscles.

I go this is massive pain. I want to get the hell away from this. They look at it and say no pain, no gain, baby. I'm getting tired. I'm getting strong, I'm getting buff chicks are gonna dig me. And they keep pumping and pumping and pumping.

I'm going to outdo my buddies. They see that pain as massive pleasure. They've used mental alchemy to transform pain into pleasure. So, that's a good way of turning pain into pleasure, perceived pain, real pain into perceived pleasure, right? That's a good use of it. Other people have associated pain with certain things that could be pleasurable.

Like for most people, one of the top 10 fears it's usually in the top two. People have two major fears in life, dying, or public speaking. And sometimes public speaking is number one. That's where you get the expression. I'd rather be in the in the box than giving the eulogy. People are so afraid of that.

But I used to be afraid of public speaking and now i'd Do it for a living why I associate pain with being up on the stage. I said, Oh my god, this is terrible. People are gonna judge me, I'm going to screw up, I'm going to crash, people are going to be laughing at me, I associated massive pain with it. Now I know I can use it transform people's lives, that when I get up there on stage, people actually want me to be good. When they go to my courses, they want to have massive value. And I'm changing lives nationally, and internationally.

I'm having a major impact. And I'm meeting some of the most beautiful people, most wonderful people I ever met in my life. So that's how I transformed what was perceived pain and proceed pleasure. People will have Miss associations that cause variations in pain in pleasure perception. And the Robins always gives a great example. He says, Well, what if you're a little baby and you're walking across the couch, and you take a left or right turn as appropriate, and you fall off the couch.

You're you gonna feel massive Pain, and you're going to be staring at a couch. You might start associating pain with couches and think couches start causing pain that couches literally equal pain. And when your mom tries to pull you out of the couch, you might start to cry. That's a miss Association. Later, you'll make new distinctions and you realize no falling causes pain. And you'll correct that Miss Association.

But we have a lot of missed associations with what's pleasurable, and what's painful that we carry through life. So I just want you to understand that so as you're using the concept that people always move towards pain, sorry, away from pain and towards pleasure. That is perceived pain and perceived pleasure. will give you many examples of this as we go through the course. So you actually live in a place called Virtual Reality. You think you live in a reality, but you live in a place called Virtual reality.

See, we act on perceptions and misperceptions which is correct and incorrect information. The same. If we think it's real, if we think it's true, we act on it the same. Hitler's PR man was famous for saying if you repeat a lie often enough, everybody will believe it. He wasn't wrong. They're still using it in politics and they're still using an advertisement to this day.

They know that if you set something up to look a certain way, it's perceived a certain way, that will be taken to be true, unless corrected unless interrupted unless disputed, unless shown to be wrong, a misperception a lie will be perceived the same as true reality. So there is no difference between illusion and reality in marketing They know that the illusion is the reality, what I present to you will be taken as true. Not true reality, but perceived reality. Now a special note about pain and pleasure, they've done a lot of studies on this. In the average study, they find that people will do two and a half times more to avoid pain than to gain pleasure. I remember somebody gave a great example one time, they said people would do two and a half times as much to stop somebody from stealing $10,000 from them, then they would do to gain $10,000, which is what pleasure.

So hear that again, you would do two times as much to stop somebody from stealing $10,000 as you would to gain it, even though they're both what? They're identical. They're both $10,000 they both have equal worth. So as you're trying To motivate others, as you're trying to motivate yourself, realize what is more motivating. What causes people to take more action, avoidance of pain? Absolutely.

Now, here's your last concept to wrap up this part. There is no such thing as an unselfish act. A lot of people will argue this, but it's absolutely positively true. We are completely completely driven by self interest. You won't take the slightest action. Remember the pain pleasure model, unless it's maximizing your pleasure in minimizing your pain, remember perceived pain and perceived pleasure, so sometimes it will seem the opposite.

People say like, Well, what about people like Mother Teresa? I guarantee if you told Mother Teresa, hey, you're going to work in a factory and you're going to twist nuts and bolts. And you're going to do that for the rest of your life. And that's going to save millions of crying children. She would never have done it. Why did she do what she did?

She did it because she was impacted by the people. It caused her massive pain to see them in pain. And it caused her massive pleasure to see them relieved of that pain to see the joy to have the benefit to have the satisfaction of that. So she was completely driven by self interest to do that. If she had to do it in a factory from a million miles away, saying, well, it's nice, I'm saving these people, but I really can't see it. I really can't feel it.

She wouldn't have maintained the motivation over the years, she wouldn't have been able to do it. I remember there was an episode of friends and Joey. And Phoebe were arguing back and forth about Is there such a thing as an unselfish act? and Joey said, Well, here's an unselfish act. I'll give you my muffet. And Phoebe said, Oh, thanks.

That's very nice. And he said, See, that's an unselfish act. And Phoebe said, but Joey, did that make you feel really good that you gave me your muffin? And he goes, Yeah, it kind of really did. Oh, that was your benefit. It wasn't an unselfish act.

Martyrs think they're doing everything on selfishly I give and I give and I give and my children just don't understand and I'm doing everything I'm so unselfish ice unselfishly, give everything I've given my entire life to these children. No, you haven't. You perceive not being a giving parent as massive pain. You perceive giving as massive pleasure and you get a lot of secondary benefits from this. Whoa is me. I'm such a great person and everybody else's bad.

That's a game for you by playing the martyr how many people actually like a martyr being a martyr isn't a great thing, but the person is being the martyr. They see it the way I described it to you, and they gain massive pleasure from that. They think that is fantastic. I guarantee you what anybody who's doing, they're doing something nice, they're doing something bad, or even evil. They're doing it because they think that's the way to get ahead. They're weighing out the pain and pleasure of it in their in their mind.

And they come out ahead. Even thieves, people that scam you and rip you off. They say hey, wasn't that funny? Pleasure. When we con that guy, what an idiot. And they get massive pleasure from that.

Then they're counting their money and they're like, Damn, this is massive pleasure. And they mitigate the guilt by saying, Hey, I taught them a valuable lesson. I only screwed him out of a couple hundred dollars. That's a $60,000 education. This will keep him from getting screwed in other areas in their life. You know, idiots need to get spanked.

I'm providing a public service here. Fool and his money are soon parted. It's not my fault. See how they wrap the logic around it. So they avoid pain of being this evil person. They actually act like they're doing a public service.

They have massive pleasure around it. It's fun for them. They feel skillful. They think it's funny when they con people they get the money, Win Win, win, win, win win win. Why wouldn't they do it? Now an honest person perceives conning somebody as massive pain.

You're a bad person, you gypped somebody if you're religious, you go in straight to hell, you know? And they gain massive pleasure by being a good person they find $1 in the ground, they go Hey, is this your dollar and somebody could be lying but they give it to them and they're so happy. Happy. Why? Because I just proved I was good person, I just get this surge of endorphins. Notice the quote unquote good person and the bad person are doing the good and bad acts under the same rules under the same laws into gain the same result.

To avoid pain and to gain pleasure. Each is using a different system to get to the exact same place. And neither of them is being unselfish. Make sense? Great. Let's go on to the next section.