I'm evany Caldwell with Rei business society. And I'm your trainer today and we'll be discussing the whole selling list and leads guide. So what is it? Well, it's something that you are going to create, you're going to create your wholesale list that's going to become your lead guide. So whether you're looking to rehab or wholesale properties, you'll need a buyer's list that buyers list is your in buyers. These are the investors to whom you'll be selling properties to.

So if you plan to wholesale the property, guess what these end investors can make you very successful. And the fact is, they can make you rich, but it's all about you being consistent and building that wholesale list, which is going to be your lease guide. So if your goal is to wholesale, then you come across a property or even rehab, let's say your goal is to rehab from time to time. But you come across a property and you have a lack of finances to purchase this property or rehab it, then guess what you have your wholesale list your lease guide, because this is the guy that's gonna get you to the situation where you're able to rehab for time and have the money. Now, if you are a wholesaler, this is your bank right here. You must have this guy, you must have this list.

When you have this list, you're going to basically put all of your investors on this list, but it's about being able to build the list. So when you have properties that you know you can sell that are profitable, and you have your price tag on there, your fee your $10,000 fee or 15 year $25,000 fee, you want to be able to call the investors on your buyers list and make some money fast selling someone else property. Basically, you're selling your equitable interest into the property because you're selling the contract, you're assigning it for a feat. So the first step you want to do is to run an ad in the paper or in various source, that's pretty much going to read like this investor special with a lot of equity. great deal for rehabbers your phone number on there. The next one, handyman special, thousands below market value, it won't last long.

You want to create a sense of urgency. Another one that you can create is will buy your property within seven days. We'll buy your distressed property within 14 days. That's the one that you want to go ahead and create that side for the distressed homeowners, because remember you need properties. So your properties is going to have a different lead capture sign. That particular sign is going to read something like this.

We will buy your property fast. We will buy your property today with cash. We buy properties, we buy ugly properties. We buy distressed properties quick. Call us now. That's how you wanted to read and make sure your phone number.

That particular slogan that particular quote, that particular sign is going to be for the motivated sellers for the distressed homeowners for the absentee homeowner Homeowners you need that particular size so you can go ahead and capture who the homeowners the properties you need properties you need properties. So you can go ahead and have your investors your end buyers. So the side four invest especially with a lot of equity great deal for rehabbers that is so you could capture all of your investors. The other side that's going to read, we buy houses fast, we buy ugly properties quick with cash that is for your home owners. So take note is start building your size in your marketing campaign today. Now what's gonna happen is when investors began calling you get their information, take their name, their number, if they have a fax number or email address.

Put all of this in a database and see our M and speak to your coach about what CRM is best for you. Or you can get Rei investment society CRM system. Then the next time you find another deal, you'll have a list of buyers or your have a list of homeowners sellers run your app for every 30 to 60 days, but multiple is. So for an example I'm saying 30 to 60 days, but again, we're talking about four different ads, right, which they're consistently running. So you want to have one ad for your motivated sellers. We buy properties today with cash, your other one, which is that's the first one.

Your second one is going to be like I said it's going to read, we buy ugly homes, we buy distressed properties will close in seven days with cash and your phone number, that's your second one. Your third one is going to be for the investors, your invites, who's going to buy these properties? investor specialist with a lot of equity great deal for rehabbers in your phone number. Your fourth one is going to be handyman special 1000 below market value won't last your phone number. So then you got four is running at the same time that you run in every 30 to 60 days. And the fact is you're gonna keep running.

You want to make sure that you are getting as many leads as possible and you want to separate these leads. Even if you sell the property the next day. This ad keeps running. Why? Because you never ever even put the property address on there anyway. Why because you're constantly trying to get properties.

So you have to ensure that you always been productive and your company, your marketing consulting company, your elite investment company is constantly having his name put out there because now once the search engines start picking you up and another investor try to look you want to see Are you a legitimate wholesaler is going to show that you have a profile that you're out there that you experience that you have the business, if a motivated seller is iffy, because they see these signs all over the place with these ads all over the place, and they want to know Are you the real deal? Do you have the money can you make it happen? Can you sell the property once again they look you up, they see that you are the real deal you are experienced and yes, they are going to go ahead and sell that property to you.

Or basically let you sign a contract. So you assign it property over to one of us. You're in buyers investors that you found off of your other campaigns that you ran. Now you want to tell the ambassadors that the property is sold. However, you do have other properties. As a matter of fact, you could tell you have hundreds of properties, only thing they're going to do is ask you for your list.

That's fine, because you're going to have properties. And then you can always tell them that you'll call them once you continue to get more properties, but you always want to find out what type of properties that they're looking for. So as the time goes on, whether it's the days, the weeks, the monster years, you're going to have a humongous list of investors. And the biggest issue is just going to be focusing on making sure you always have properties. So every time you get a property under contract, you want to make sure that That you have a due diligence calls in there yourself, even with the seller that calls is basically going to be the seven days of the 14 days. Never do five days for due diligence seven days, realistically due to 21 days of due diligence, they give you time to find your buyers.

And honestly, they give you time to kind of procrastinate for the earnest money, because remember, you need to put earnest money down on these properties. If you choose to put your own earnest money down, that's fine. But the fact is, why put your earnest money down when you use investors artists money. So it's all about building the relationships with the seller in order to install time and let them know that you are the real deal. You are an investor who has partners. Now every time you get ready to get Deal under contract before you get the contract.

You want to ask your particular your buyers certain questions, you invest in a certain question, because this is the information is going to help you help them better but of course, help your bank account. So the first thing is you want to know, what is their name? What is their phone number? What areas do they prefer? You want to know can you call them for future deals and good deals? What is your price range?

What level of rehabs Are you interested in? You want to make sure that they specify you know, are they looking for simple cosmetic changes like updating bathrooms, kitchens, changing carpets? Are they ready to handle major rehab jobs whether they have foundation issues, fired damage, or flat out good rehab. Where's the in rehab down to the studs, then you want to find out what city is state or country that they are calling from, what area they're located in. Because this gives you a better idea that if this can be a potential joint venture partnership, what is with you or whether you could pair them up with another person, because you pair them up with another person, it can be a good thing, if that individual was procrastinating from buying from you, because a they didn't have a Partner B, they didn't have the funds. So this person may have the funds but they need the partner.

You want to know how many rehabs that they're looking to potentially do per year? Are they interested in any type of rentals? What is your criterias for rentals, and they just let them know you know what, great, I'll be in touch soon. I'm also into to my email list because no to the email list is extremely important. The other thing about having your email list set up is there's going to be times where instead of you call it one person, just email that property out, even if you're iffy about the property, email it out and see what the what the response is. If you get a huge response, then go ahead and contact the seller and let them know Hey, I got this car, I'm interested and purchasing this property.

If for whatever reason that property is gone, that's okay too. You're going to go ahead and let this potential in buyers know the property is no longer available has been so Reason being is a good thing is because if it has been sold, don't take a bit of bad thing. Now it has created a sense of urgency that every single time I seen your property out, you need to go ahead and put it on the contract because if you don't you guys and girls are going to keep losing out on these properties. So put doing an email list and potential properties that you're looking to put on the contract is a great marketing tool once you build an email list because it does create a sense of urgency, but keep in mind doing these marketing campaigns with the bandit signs with a bandit marketing such as invest, especially with a lot of equity handyman special, we buy ugly houses.

These actually put you in a situation where you can create a email list a list a database leads, so you want to go ahead and make sure you don't do nothing else outside of phone numbers. It is absolutely mandatory to give people email addresses. Building a buyer's list is crucial to your success. It is extremely, extremely crucial to your success. As we've said on a numerous occasions if you hold summer rehab, you know 50 properties a year and average about $10,000 a deal. How much money is that?

And 10,000 is not a lot just do a rehab deal. I mean a wholesale deal, so you can really make money from it. So if you're going to be successful, you need to go ahead and build that list. You must build that list. I'm evany Caldwell with Rei investment society. And I will see you on the other side.

If you have any questions regarding building your list and capturing your lead, please contact your mentor and or coach