Advertising is to a magazine what food is to the human body; without a consistent source of ad revenue, a magazine cannot survive for long.
As a startup magazine publisher, one of the most daunting challenges that you will confront will be the procurement of advertising revenue. Like Dracula, who’s constantly on the prowl for a steady supply of blood in order to stay alive, your publication will need to implement an effective strategy to ensure a consistent flow of advertising revenue that will keep your magazine solvent, allow for further growth of your brand and to maximize its overall profitability.
One of the ways that startup publishers can achieve their ad revenue objectives is by hiring the services of an independent magazine sales representative. Magazine sales representatives can literally jump-start a new title and put it on the fast track to success. The Magazine Sales Rep Directory (USA) is designed to not only serve as a practical list of magazine sales reps throughout the United States but also to demystify their duties and responsibilities and provide invaluable insight as to how they can play a critical role in the successful launch of your publication. The Magazine Sales Rep Directory contains the most comprehensive listing of magazine sales representatives in the United States. The Directory contains listings of over 130 magazine sales reps in 29 states; with pertinent contact information, email addresses, websites, and key contact persons.