Now that you have your physical game and business entity set up, it is time to do business. What can you do to solidify your game as a "must-have" product in the market? How do you go about selling your game online and is it possible to get your game in stores? Since all of the toy stores as we knew them are no longer in existence, where can you place your games and how do you get them there? This section also answers some other questions by giving you strategies to help make your sales come easier, such as getting corporate sponsors to get your game in front of your audience. This section answers a lot of questions that will help you build a foundation for your marketing efforts and put money in your pocket.