Okay, so another way that you can promote your content marketing articles is through email. So there are two basic steps of doing this. Number one is getting subscribers, getting people to subscribe to your email newsletter. And number two, actually sending them sort of a small reminder email that you've published a new post. And obviously, if people are engaged if you also send in different types of newsletters, if you actually write good stuff, and if you increase the number of subscribers that you have, then the email that you send to these subscribers will actually transform into real traffic. So email is a very powerful way of promoting your articles.
Let's get into it. I'm about to show you how I actually do that on my own blog. One way of doing this email subscribers Getting subscribers in is using a form on your blog. And the one that I use is ninja forms. And what I like about ninja forms is number one, it's free, right? It has paid options, but it's definitely free to use.
And it's very simple drag and drop interface. It's simple to integrate into other services. It's just really good, really easy to use. And if you're a developer, you will enjoy working within your forms, since is developer friendly. So that was my tool that I used but in the past I've also used Sumo me and this is a very, very popular package. It has multiple tools within it once you install Sumo me you get a few different tools.
List builder is the one that I recommend using. It allows you to create pop ups It allows you to create reminders for people once they try to exit the pace of exit notifications. It works on mobile, it integrates with all these different systems. And it's free, you don't have to upgrade to the pro version. Although that gets you more themes, more colors and things of that nature. It works for you then just use that there's no need to switch or use any specific one if there's if you don't see the need to.
The next one is mail Munch Nic. This one used a lot, especially with newer beginner bloggers. And this has similar effects and tools as Sumo me. So you get your pop up, you got your embedded which means that it doesn't show up, like this one at the top of the page just within your actual page. You can have as many lightbox, meaning once people go through maybe 50% or 60% of the page, they most likely are interested in what you're saying. So something like this will pop up, Hey, are you interested in this content?
Would you like to see more, here's a special offer or just simply subscribe to this newsletter and get reminders once once a week or once a month about new new articles. And it also has the top bar which means that you can constantly be reminded that you should or you could be joining the newsletter. So using these three tools, you can increase your email subscribers. And another tool that I want to talk about in this area is content upgrades pro and as you can see here, it's endorsed by Brian Harris, Brian Dean Michael Hyatt. So lots of the big people doing amazing marketing and growing their email lists are also using content upgrades. And what that is, is, once you've got your article, you can say something here within the article saying, Oh, do you want a PDF article?
You want the PDF version of this article? Do you want more bonuses? Do you want additional tools? Besides those that I've mentioned in the article, we just click the fancy box to get a pop up, you enter your email address, and then you get a thank you page or it gets sent to your email. And they actually look like this. There are multiple themes and colors and things of that nature.
And you can customize most of these. But this has a price tag. It starts at $47, which is a lifetime buy. It's not per month, but there is a content upgrades, not pro it's made by the same person like team solo, it's free, you can use it for free. It just has a limited number of options, but that's fine. You can use either of these and all of these tools will help you in Increase your number of subscribers.
Now, for part two, what do you use to actually send the emails, right? If you've got, let's say, 10,000 1000 100,000 people in your subscribers, then you have to send them emails and you have to have a system that handles sending them these new article reminders. So elastic email is a service that I recommend, mostly mostly because it's free and it just works and they've had a king great upgrade offer in that. Now you can send 150,000 free emails per month. You don't have to pay anything for that which is, by any measure, simply simply amazing. It's simple to use, simple to integrate.
Great for marketers, great for developers. I elastic email is is wonderful. The one that I've used so far the one that I enjoy is mailer light. Even though the free plan only goes to 1000 subscribers that used to be a bit more, it has automatic reminders, meaning it has automation built in. So once people subscribe to your email address to your to your blog, they can be sent a maybe a first welcome email telling them hey, here's my top 10 articles on the blog or here's a list of bonuses that you can use things of that nature. So, once people subscribe to your blog, to your newsletter, they can get that email and you can and they can click within links in in that email and get and you can get traffic that way as well.
More traffic, right. But if there's one too, in terms of price that I always always recommend. It's Sandy so it costs $1 for her 10,000 emails, but let's go ahead and look at maybe 100,000. So it will cost you about $10 to send 100,000 emails. And this is all to the magic of the Amazon SEO s servers, I've showed you four tools that you can use to get subscribers and then 103 to actually send those emails. So all you need to do because they're free, is use them, test them out, integrate them and increase your traffic using email.
So this was this video regarding how to use email to promote your content marketing articles, and I'll see you in the next video.