So we've chose our reason why. But before we move forward, let's validate our reason why. But what's our motivation? Are we moving away from something? Are we moving towards something now both can be valid types of motivation. We may want to move away from a firefighting type of culture towards a more continuous improvement culture.

And we have another course which shows you how to do that. And that's more about culture change. But what we might have a scenario in the business that we want to escape. Oftentimes, I will be moving away from something that can generate a knee jerk reaction so we could have maybe an accident in the workplace or maybe, you know, we have a supply a client We commit to, and then they go bust or they go under, and we can't get the finances from that company that they ours. So one of the things we have to really think about is when we're doing this, are we reacting to something? Or is this part of that long term plan?

Is this part of those business drivers? mission statement as a business? That's really, really important because we want to avoid trying to institute change, or Institute training, if it's a knee jerk reaction situation, because there won't be a long term commitment to that in the organization as the memory of that situation fades. People will be why are we doing this again? So we must make sure that what we're doing is part of the long term strategy. The one way we could do that is by downloading the self coaching questions we could ask yourself each question write down our answers.

And as an exercise, I strongly recommend you do this. Now I'm going to show you the form. Now this form will also be available in the resources section Stephens kindly provided it. So fill it out and go through the process and pick your own project and start to examine why you want to do this project that you're thinking about doing. Remember, if you struggle to get clarity when asking these types of questions, you really then need to start thinking about the project's viability. If it's not clear why you're doing something, then the project will probably fail or collapse and you'll lose enthusiasm.

So it's really important that we have clarity when we are creating our reason why Here's a reason why self coaching questions. What is the reason I'm choosing to work on this? Which the seven ways I'm targeting? If you remember, Steven took us through to Tim Woods process if you need a refresher, go back to that section. whatever reasons might there be to work on this? how might this change add value to the product or service?

Which current business goals and objectives does this project support and relate to? And how will this project support your high level business objectives? What is the current cost of the business in pounds or dollars etc, of doing things the way you're doing them? What other costs are there to the business they might be labor costs might be time cost. What is the opportunity? How much could you say?

By changing this situation on what is the payback? What's the difference between our current cost and the opportunity? So how much will this help us to increase profits? So as you can see if you go for an SDS question is going to help you clarify your reason why. So make sure you do this exercise for yourself. Go to the resource section in the course, download this questionnaire, and just take some time picking a project and filling your answers out and you'll be surprised how much clarity it gives you or it will show you the lack of clarity why you're doing something.

And as Steven teachers, if you don't have clarity, you need to go back and re examine why you're doing what you're doing. So, one of the things we could do here if we don't already have one is we could create a company mission statement. We want to create a concise but clear mission statement that states, our goals and the business level objective is linked to, you could create a SMART goal here. And then share that on your company intranet specific project page if you have one, or share it as a shared document that people can access. Let's go and have a look at what that would look like on an intranet. Now, the intranet we're going to show you here is an intranet you can build using Google Sites, and you can build it for completely free.

We have another course available on this on building a project management intranet based dashboard. Please go and check out the Hayes intranet What we're going to do is we're going to go to business projects. And we're going to go to training stuff. And as we can see here, on the internet, business objectives is placed top right on the project dashboard and this is there so that we can constantly remember why we're doing this. Let's just open up that document. The our mission is that by the 19th of January 2018, we will increase profitability by 15%.

Our business has grown and we need to invest to improve our internal efficiency and processes. To do this, we'll need to create systems where we can reduce waste and improve efficiency. Our aim is to train up team leaders who can drive improvements in efficiency and waste reduction to be achieved by the end of January 2018. So as you can see here, we've got the business Level objective, but we've also inserted a specific objective here. Now we've jumped a little bit of ahead of ourselves here. But we're going to come back to this later on and explain that.

But the business level objective is the part we're looking at. It can be as simple as this, or it can be as complex as we need it to be. And we have to remember the value of a business level objective. If everybody knows what they're attaining, working to striving to, then the business will move forward. A lot of times in a business people don't know what the focus is supposed to be. All the focus changes all the time.

And then people just come turn up, do their job and go home. But if we want to create a dynamic, growing successful business, having clear business level objectives is going to be extremely important.