The major limitation to Facebook pages is that you can't really reach out to your fans very easily. Okay, it's it's tough to have a conversation with your fans, it's tough to get a message out to your fans. So let's say you wanted to create an event in Facebook, you can invite your friends or you can invite your fans to that event. Now, if you create an event as a normal user, you can invite all your friends, okay, but Facebook pages can't invite people to events. So, you know, this is for a few reasons. This kind of one way communication.
You know, one aspect is that Facebook really is very militant about their privacy, okay, they don't want their fans. They don't want their users getting contacted by businesses all the time through Facebook, and it turning into To kind of span jungle, but then also Facebook sells advertising. So they want you to communicate and reach out to your fans, but they want you to pay to do it, and they want you to pay them. Okay? So that's kind of where we are here. So that's the main purpose of buying ads on Facebook is so you can reach out to your fans.
Or you can just reach out to Facebook users with high demographic targeting that Facebook has, you know, I mean, you can target someone by their age, you can target someone by their gender, you can target someone by what they're interested in. Okay, so the targeting, the marketing for Facebook is really superb. And there's a lot of different options. And I want to show you through those options really quickly. So you have a good idea going in exactly what you want to do if you're interested in buying advertising Facebook. So the first thing you Come here to facebook.com forward slash advertising and click on Create an ad