Good evening, good morning, good afternoon, whatever it may be, and wherever you are, I hope you're having an absolutely cracking day. Welcome to the next module. Okay, so we have covered many components in this program about the subjects of predictability and consistency. We've covered an entire module on leadership being operationally defined as prediction. And we broke down the important reasons of why this is such a critical component. We spoke about the ability to frame a predictively productive environment with the ground rules and priming.

And we covered the statistically proven predictability of looking at the system for a solution rather than the individual. Now, before we move into the next module of refining your ability to predict future performance, we need To cover a simple concept that is rarely taught in business, yet is beyond measure in its value of comprehension. So let me ask you a question. What's the difference between between risk and risky? Now, usually when I ask that question on, confronted with sometimes confused looks, people look at them as basically the same thing but the only difference being that one is a noun or a verb depending on how you use it, and the other is an adjective. However, the difference between the comprehension of these two words in business and today Law is a critical piece of knowledge for success.

So let me ask you this. In business, do we have to take risks? Well, the simple answer is yes. Everything in business and to be honest in life has some level of risk associated with it as human beings where we're actually programmed to search out risk on some level because it provides excitement and life. The ultimate purpose, the ultimate goal, however, especially in business, is to always mitigate the risk that you take to make it as small as possible. Correct.

But how do you do that? Well, what if there was a rule? What if there was a filter that you could use quickly and easily and accurate? To determine whether it's a risk was one that you should or shouldn't take? Well, there is. And it's remarkably simple.

We discussed in the last module, the essential importance of remaining in motion at all times correct. Because nothing can happen unless we're in motion. Well, to be in motion, principally, we have to be in the game. And let me clarify that with a simple example. What happens when you're playing a game of Monopoly, for example, and you make a move that sends you bust? You stop, don't you?

You're no longer in the game. You're no longer in motion. And if you're no longer in motion or in the game, you can no longer participate Now, can you? So the first rule in business is you must always remain in the game. So how does riskin risky fit into that because I know that that's, you know, a common sense you want to stay In business, you want to stay in the game. Well, how it fits in is like this really simply, risk is a component of being in business.

In life and business, there is always some component of risk, however, a risky move, and you may want to write this down. a risky move is one, that if it doesn't come off, it will take you out of the game in words that my father would use, don't bet the farm if there's any chance of losing it. Now, I'm not suggesting that you don't make risky moves because of the potential of losing everything on saying don't make risky moves. Because I understand the universal law of precession airy goals. And I understand for opportunity to come my way I have to be in motion. I have to be in the game.

And if you make a risky move, and it doesn't pay off, you're out of the game, and you're on your own. So what do you Odds are more often than not to make risky moves in business. Well, let me ask you this. What happens when we're playing a game and someone else gets way ahead of us, we generally start to throw a little caution to the wind, and take some risks that are risky, because it's done a game right? However, many business owners take this same principle unconsciously into their business life. They get concerned about what their competitors are doing, or if their competitors way ahead, and they start making risky moves to try and catch up.

We are surrounded by a world that tells us that we should have it all and have it all right now. The majority of business success stories that make the headlines arbitrators, overnight successes or big risk pays off in spades. But that's not the reality for 99% of the population. The headlines You see, they're there to sell papers and books and The truth is for the most of the towels that are portrayed as overnight successes, if you ask the owners Beltre, you are very, very different story. The reality of business success is that far more often than not, it is a marathon made up of a large sum of short, sharp calculated Sprint's none of which alone would take you out of the game, because you can't win a marathon with a broken leg. Now, can you think of some of the greatest sports people in history?

Michael Schumacher, Roger Federer. They were far from exciting to watch, not because they weren't unbelievably skilled in their fields of expertise, because they were but because they were machinelike in the delivery of the art. Absolutely. They took risks in this sport. I'm not saying they didn't. But rarely did they make moves that were risky.

What this did was it kept them in motion. It kept them in there. Gain, and they predictable consistency took over to deliver them success. You see, you can play life and your business life in a risky fashion. I'm not telling you not to. That's your choice.

I just want you to be risk aware and risk educated, so that you can place yourself in an optimal position to play the odds. Because understand this, it's only a matter of time until one of those risks doesn't pay off. That's why it's called a risk because there's a downside in some way, shape or form to it. And if you're taking risks that are risky, then it's only a matter of time until you were taken out of the game. And once you're out of the game, you're at emotion, and then you're on your own. Let me ask you, if the captain of the Titanic had applied this simple rule, the simple filter to his job Went on that fateful night, if he had not caved to the pressure and taken the risky risk of sailing her full speed into an area where he had received not one, not two, but five iceberg warnings, do you think she would be sitting at the bottom of the Atlantic Ocean right now.

So the filter here is simple. taking a risk is a part of business and life. But a risky move is one that if it doesn't come off, will take you out of the game. So just don't take them. In the next module, we're going to cover the key to making the invisible visible and refining your ability to predict the future. So until we meet again in the next module, please think clearly and have an absolutely incredible day.