Next we'll talk about the competition. So you want to describe your, your competitors. Okay, next, let's talk about competition. So, you want to describe your competitors. Who are they? What are they doing different?

What are you doing different? How much market? Do they have? Like if you can't quantify this, this is great. You don't always have to. You just want to show your users and investors that you've thought about the competitors, who's done, what you've done, who's trying to do what you're trying to do and how you're going to do it better.

Right? How are you going to deliver value? Keep it simple, and show that you know the area that you're operating in. Sometimes you may have a resume that speaks for itself and shows the accusing you of experience but you may not. So you can still get by if you really can show you've done the research, you've done the work willing to go further and really break down the competition show how you're different. Find what key competitive advantage you have.

What do you have that allows you to execute this thing that no one else can? Okay, so we have the plaintiffs white paper, and they go here and they talk about the show graph here. But then they talk about the competitive landscape. So he clearly clearly show competitive landscape after a brief overview of their product. And so they talk about the they mentioned the market, but it's not about the market here. They talk about using referrals for for referral coins.

So they refer to referral coin as a key competitor here. And they show they highlight how they work they show what they did is an IC O, they talk about the Indian solution, how it falls short of what they seek to, to achieve here. And then they go into the details of what they're gonna do different and talk about leveraging the blockchain. So looking at next Oh, here, we have competitive landscape, and the competitive landscape has basically comparison like a comparison of packages. So you have broken down next Oh versus traditional lending, lending slow look at the progress on instant, worldwide versus local hidden fees, all this stuff, then there's a description. So you have the graph in the description.

So people who are graphical and visual, they can see that and people who aren't can read exactly what they want to say here. Then you got against other crypto platforms, lending platforms specifically. So you want to pull these two major competitors, and show highlight what you do versus them and be realistic. Don't make up things that aren't there. I think that if you have a really well, well thought out idea, you can definitely find some competitors and can find what you're doing better. And if you can't, maybe you should reconsider the model of your project.

And once again, finally, they have alternative finance projects. So they have the competitive competition in three different ways. So this project is very, very thorough. I'd like to take a look at this one. Next. Oh.

And then they go into assumptions. And finally, we'll look at it protocol. And so protocol has an explanation here about the business after the after the business to go into the competition. So it's like page 12 for these guys, and clearly marked competition. quickly talk about social media challenges, what that's what they do. They talk about what they'll do in their initial stages versus what the competition is done.

So this in this case is very pre physical, a competition paragraph at the end of discussing the platform, so that's a good place for it. So you go talk about your problem solution, your platform, and then you talk about the competition. Some guys do it right after the market overview. And that's a way you know, in this case, you have intro intro problems, abstract, and then you have an overview of the market. And then you have your competition. So you can do market thing competition, you can do problem platform competition, there are many ways to do it.

Just showing you a couple ways is done well