To execute the back end of any type of marketing funnel, you will need an email service provider an email autoresponder honestly, you have many options here to choose from. But in this video, I'll be talking about the main reasons why I chose Active Campaign. When you start building your email list, you will notice that your subscribers will be divided into a few or several lists. For example, I have a list with leads one list with customers another list which a call notification list and so many times one lead is in multiple lists, not just one. Regardless of how many lists elite is in Active Campaign counts, that is one subscriber whereas other email autoresponders count that lead multiple times if you have one lead on eight lists in MailChimp or AWeber. For example, you All count is eight subscribers.
Why does this matter? Well, we pay a monthly fee to these email service providers based on the number of subscribers we have in our account. Obviously, the more subscribers we have in our account, the more we have to pay to maintain this account active. This is one important point few people know about Active Campaign. My second argument is the pricing. They're really flexible and you can start with as little as $9 per month on their light plan, which is perfect for beginners.
That will give you up to 500 subscribers 500 contacts. If you pay yearly, you can even save 15% of course these prices are subject to change but in this time of recording this for the charge, I guarantee that this is the best investment you can make in your business, the email autoresponder service I personally tested the deliverability of the emails I sent with Active Campaign. I used the email on acid service and the results were over 95% success. Email on acid takes into consideration spam filters, email clients, the HTML of the email in more. Fourth, there are tagging system. This gives you a huge control.
I cannot emphasize that enough. Remember when I showed you the DAC image g five finish 2017. This is exactly what they mean. You can attach tags to your subscribers based on the actions they've taken. Can you imagine how powerful this is? For example, Aaron traffic from Facebook, Twitter and Amazon.
And I use three different squeeze pages. I tell activecampaign. Hey, if a subscriber opts in to this form, or this squeeze page at attack, Twitter and with the passage of time I can do a campaign and send Only to my Twitter contacts or Facebook contacts, or my customers, it's, it's just awesome. Fifth, their Intelligent Automation solution gives you a lot of flexibility. You have so many options here, sending options, conditions in workflow, my favorite and contacts. Everything is very user friendly and easy to set up.
Sixth, their customer support team is awesome. I needed to contact them a few times and they were quick to respond and gave me the information I needed. Last but not least, my developer likes them. This is also important for me because to trigger the timer you see on the sales page, he needed to add some get parameters in the URL inside the emails I said basically these parameters contain date and time information that are passed to the timer on the sales page. And that's how the timer knows how much time is left. I started out with MailChimp because you can have 2000 subscribers for free.
But the free plan does not include automation email sequence, which is the most important feature of all. We want to automate the process. You don't want to send out the emails manually, that would be too much time and effort. Alright, I hope this lecture has been helpful. If you're looking for an email service provider, this is my recommendation to you. Thank you for watching and stay purposeful